Quote-to-cash
Also: Q2C
Quote-to-cash is the end-to-end process from quoting a customer to collecting and recognising the revenue: quoting, contracting, provisioning, billing, collection and reporting. For subscription businesses it breaks easily at handoffs between sales, billing and finance, producing mismatches and delays.
How to read it
The goal is a single source of truth for what was sold, so that invoices, renewals and reports all derive from the same subscription record instead of being re-keyed between tools.