Tiered pricing
Tiered pricing sells a product in packaged levels, such as Starter, Growth and Enterprise, each with a fixed price and feature or limit set. It can also mean volume tiers, where the unit price changes at quantity thresholds. Good tiers make the right plan obvious to each kind of customer.
How to read it
Distinguish package tiers from volume tiers, and for volume tiers whether the whole quantity or only the units within each band take the new price. Every upgrade path should be a deliberate step in value.
In Revvly
Further reading
- Tiered pricing model: how to design SaaS tiers.
- SaaS pricing and packaging: how to decide what's in each plan.